In the competitive landscape of real estate, maintaining an edge requires innovative marketing strategies. That’s precisely what Roomvu aims to provide with its content calendar tool, designed to streamline your marketing efforts and enhance your online visibility. Our latest tutorial, “Master Your Roomvu Content Calendar: A Complete Setup & Customization Tutorial,” walks you through the entire process, ensuring you can efficiently manage and optimize your content strategy.
Why Your Marketing Strategy Needs a Content Calendar
In digital marketing, consistency and relevance are key to engaging your audience and building your brand. A content calendar acts as your marketing roadmap, helping you to plan out your content, align it with your marketing objectives, and keep your audience engaged across all platforms.
Navigating the Roomvu Content Calendar
Our detailed tutorial video guides you through every aspect of setting up and customizing your Roomvu content calendar, making it a powerful component of your marketing toolkit. Here are the steps covered:
Step 1: Account Login and Calendar Access
Start by logging into your Roomvu account and selecting the “Content Calendar” from the left sidebar to view your scheduled content and access calendar settings.
Step 2: Connect Your Social Media Channels
Enhance your content’s reach by connecting your social media accounts. Navigate to “Connect More Socials” to link platforms such as YouTube and WordPress, allowing for direct content sharing.
Step 3: Customize Your Content Settings
Dive into “Content Settings” to tailor your content’s frequency and types. Set your primary and secondary cities under the “Location” tab to generate hyper-local content, ensuring your posts resonate with your target market.
Step 4: Define Your Content Preferences
Specify the quantity and types of content you wish to post, keeping in mind the optimal number of weekly posts. Adjust your settings to include listings, local and national event content, and even Spanish content for specific regions.
Step 5: Fine-Tune Content Sources and Hashtags
Customize which sources your content is pulled from by excluding any undesired URLs. Additionally, optimize your hashtag strategy in the “Hashtags” tab, adding or removing tags to match your marketing needs.
Step 6: Add a Personal Touch to Your Posts
Create a versatile video caption to accompany your posts, adding a personal touch that makes your content stand out.
Step 7: Expand Your Content Selection
Learn how to further enrich your calendar by adding Roomvu-generated videos, market news images, and lead-generating landing pages. Discover how to upload your own videos and images, and how to create posts from intriguing news stories.
