Out-of-town buyers account for over 67% of page views on new construction homes, driving the market, especially in Southern metros like Lakeland, FL (83%), Cape Coral, FL (82.4%), and Durham, NC (80.2%). These buyers often move from expensive large metros. Lower prices, sales incentives, and competitive pricing attract buyers, with 35% of builders cutting prices by an average of 6% and offering incentives like closing cost assistance.