{"id":18197,"date":"2022-05-16T09:00:00","date_gmt":"2022-05-16T16:00:00","guid":{"rendered":"https:\/\/www.roomvu.com\/academy\/?p=18197"},"modified":"2022-05-16T09:39:06","modified_gmt":"2022-05-16T16:39:06","slug":"why-social-media-marketing-for-real-estate","status":"publish","type":"post","link":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/","title":{"rendered":"Why Social Media Marketing for Real Estate?"},"content":{"rendered":"\n<p>Just a quick look on the web on Real Estate marketing is enough to see hundreds of channels to recommend social media marketing. It seems like everybody is talking about the idea. You might not be a fan of social media yourself and still are looking for more convincing reasons about why social media marketing for Real Estate is necessary. In that case, you have opened the right page. In this article, we will talk about facts and reasons why social media marketing for Real Estate is something you should take seriously for your business. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why Social Media Marketing for Real Estate?<\/h2>\n\n\n\n<p>In order to tell you why social media marketing for Real Estate is a good idea we have to talk about facts and benefits:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Facts<\/h3>\n\n\n\n<p>Here are some stats from <a href=\"https:\/\/www.nar.realtor\/sites\/default\/files\/documents\/2018-real-estate-in-a-digital-world-12-12-2018.pdf\" target=\"_blank\" rel=\"nofollow\">NAR<\/a> (National Association of REALTORS\u00ae) about how agents and users see social media for Real Estate:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>77% of Real Estate agents use social media for Real Estate to some extent. <\/li><li>47% of Real Estate businesses believe that social media results in the highest quality leads compared to other sources.<\/li><li>99% of millennials (and 90% of baby boomers) start their search for homes online.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4-1024x1024.jpg\" alt=\"\" class=\"wp-image-16686\" width=\"512\" height=\"512\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4-1024x1024.jpg 1024w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4-300x300.jpg 300w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4-150x150.jpg 150w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4-768x768.jpg 768w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4-400x400.jpg 400w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4-200x200.jpg 200w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4-24x24.jpg 24w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4-48x48.jpg 48w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4-96x96.jpg 96w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/4.jpg 1080w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/figure><\/div>\n\n\n\n<p>The facts above show us that both agents and prospects consider social media a valuable tool. Agents use social media as a gold mine of leads and users use social media to find homes and more importantly to find agents in whom they can trust. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-join-the-bandwagon\">Join the Bandwagon<\/h3>\n\n\n\n<p>As mentioned above,  77% of Real Estate agents are on social media where Facebook is by far the most popular platform, followed by LinkedIn and Instagram. You may choose to opt out and leave social media for other agents but you will miss out on a lot. When most agents use social media, there should be a strong reason to do so. You may think that since everybody is on social media, you will not gain an advantage. Maybe, but you sure will lose a lot. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Allow Your Audience to Trust You<\/h3>\n\n\n\n<p>Buying or selling a home is one of the biggest financial transactions most people will ever make in their lives. Therefore, they take their time making every single decision along the way. One of these decisions is choosing an agent they trust. After all, we all do business with people we think we know and can trust. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/People-tend-not-to-trust-businesses-they-do-not-know-well.-Sharing-personal-content-on-social-media-helps-your-audience-start-to-trust-you-because-you-will-look-like-a-human-being-1024x576.gif\" alt=\"\" class=\"wp-image-16576\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/People-tend-not-to-trust-businesses-they-do-not-know-well.-Sharing-personal-content-on-social-media-helps-your-audience-start-to-trust-you-because-you-will-look-like-a-human-being-1024x576.gif 1024w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/People-tend-not-to-trust-businesses-they-do-not-know-well.-Sharing-personal-content-on-social-media-helps-your-audience-start-to-trust-you-because-you-will-look-like-a-human-being-300x169.gif 300w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/People-tend-not-to-trust-businesses-they-do-not-know-well.-Sharing-personal-content-on-social-media-helps-your-audience-start-to-trust-you-because-you-will-look-like-a-human-being-768x432.gif 768w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/People-tend-not-to-trust-businesses-they-do-not-know-well.-Sharing-personal-content-on-social-media-helps-your-audience-start-to-trust-you-because-you-will-look-like-a-human-being-390x220.gif 390w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/People-tend-not-to-trust-businesses-they-do-not-know-well.-Sharing-personal-content-on-social-media-helps-your-audience-start-to-trust-you-because-you-will-look-like-a-human-being-1250x703.gif 1250w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/People-tend-not-to-trust-businesses-they-do-not-know-well.-Sharing-personal-content-on-social-media-helps-your-audience-start-to-trust-you-because-you-will-look-like-a-human-being-400x225.gif 400w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Social media provide Real Estate agents, like many other businesses, with a channel to talk to their audience and prospects. You need to talk to your audience to create value, educate, and finally gain their trust or somebody else will. Most of your contacts will be on top of your marketing funnel and will not be ready to buy or sell a home. Through social media, you can start a meaningful conversation with them, nurture them, and move them along your funnel. <\/p>\n\n\n\n<p> If applied correctly, social media can be an awesome avenue to open a dialogue, share advice, and develop an ongoing relationship with buyers, sellers, and renters. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Enjoy Extra Leads<\/h3>\n\n\n\n<p>Social media can effectively be used as a part of your marketing effort to generate leads. According to a report by the&nbsp;<a href=\"https:\/\/www.nar.realtor\/sites\/default\/files\/documents\/2018-real-estate-in-a-digital-world-12-12-2018.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">National Association of Realtors (NAR)<\/a>&nbsp;47% of real estate businesses have found that social media results in the highest quality leads as compared to other sources! The report also states that millennials aged 22 and 40 make up the largest share of home buyers \u2013 which also overlaps with the age group that makes up the&nbsp;<a href=\"https:\/\/www.statista.com\/statistics\/398136\/us-facebook-user-age-groups\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">largest demographic<\/a>&nbsp;of Facebook users with over 58 million people.&nbsp;And guess what, most of these millennials enjoy spending time on social media. They say you should be where your customers are. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Not All Agents Use Them Properly<\/h3>\n\n\n\n<p>AS mentioned above, many of the agents are already present on social media and try to use its benefits to their own advantage. You might think that social media are already used up and there is no more room for new agents to being. However, most agents are struggling with social media. According to an <a href=\"https:\/\/theclose.com\/agent-survey-2021\/\" target=\"_blank\" rel=\"nofollow\">agents\u2019 survey<\/a>, 82% think they need to improve their social media presence.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.roomvu.com\/\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5-1024x1024.jpg\" alt=\"\" class=\"wp-image-16691\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5-1024x1024.jpg 1024w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5-300x300.jpg 300w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5-150x150.jpg 150w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5-768x768.jpg 768w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5-400x400.jpg 400w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5-200x200.jpg 200w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5-24x24.jpg 24w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5-48x48.jpg 48w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5-96x96.jpg 96w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/12\/5.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>It is true that <a href=\"https:\/\/www.roomvu.com\/academy\/social-media-for-real-estate-agents-ultimate-guide-for-realtors-2020\/\">social media marketing for Real Estate<\/a> is not the blue ocean it used to be, but you need to consider the fact that many are failing on making the most out of the platforms. Social media marketing like many other aspects of the business is a science and art. You can gain an advantage if you properly put it to use. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Take Control<\/h3>\n\n\n\n<p>The benefits of using social media marketing for Real Estate is too many to count. Here are s<em>ome of the extra key benefits of using social media for real estate are:<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Cost-effective reach to your audience<\/li><li>Hyper-targeted ads<\/li><li>Brand Awareness<\/li><li>Customer Relationship Management (CRM)<\/li><li>Quick Engagement<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/10\/brand-awareness-1024x576.jpg\" alt=\"\" class=\"wp-image-16059\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/10\/brand-awareness-1024x576.jpg 1024w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/10\/brand-awareness-300x169.jpg 300w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/10\/brand-awareness-768x432.jpg 768w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/10\/brand-awareness-1536x864.jpg 1536w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/10\/brand-awareness-390x220.jpg 390w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/10\/brand-awareness-1250x703.jpg 1250w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/10\/brand-awareness-400x225.jpg 400w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2021\/10\/brand-awareness.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Just a quick look on the web on Real Estate marketing is enough to see hundreds of channels to recommend social media marketing. It seems like everybody is talking about the idea. You might not be a fan of social media yourself and still are looking for more convincing reasons about why social media marketing &hellip;<\/p>\n","protected":false},"author":1,"featured_media":18208,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[367],"tags":[],"class_list":["post-18197","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate-social-media-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.7 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why Social Media Marketing for Real Estate? - roomvu Academy<\/title>\n<meta name=\"description\" content=\"Learn why social media marketing for Real Estate is a must. Here are some facts and proven reasons why most agents already use social media.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Social Media Marketing for Real Estate?\" \/>\n<meta property=\"og:description\" content=\"Learn why social media marketing for Real Estate is a must. Here are some facts and proven reasons why most agents already use social media.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/\" \/>\n<meta property=\"og:site_name\" content=\"roomvu Academy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/roomvu\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-16T16:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-16T16:39:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2022\/05\/ffff-4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Academy Content Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Academy Content Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Why Social Media Marketing for Real Estate? - roomvu Academy","description":"Learn why social media marketing for Real Estate is a must. Here are some facts and proven reasons why most agents already use social media.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/","og_locale":"en_US","og_type":"article","og_title":"Why Social Media Marketing for Real Estate?","og_description":"Learn why social media marketing for Real Estate is a must. Here are some facts and proven reasons why most agents already use social media.","og_url":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/","og_site_name":"roomvu Academy","article_publisher":"https:\/\/www.facebook.com\/roomvu\/","article_published_time":"2022-05-16T16:00:00+00:00","article_modified_time":"2022-05-16T16:39:06+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2022\/05\/ffff-4.jpg","type":"image\/jpeg"}],"author":"Academy Content Team","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Academy Content Team","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/#article","isPartOf":{"@id":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/"},"author":{"name":"Academy Content Team","@id":"https:\/\/www.roomvu.com\/academy\/#\/schema\/person\/b0b351d7f7669f578c3899b0071b4024"},"headline":"Why Social Media Marketing for Real Estate?","datePublished":"2022-05-16T16:00:00+00:00","dateModified":"2022-05-16T16:39:06+00:00","mainEntityOfPage":{"@id":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/"},"wordCount":800,"commentCount":0,"publisher":{"@id":"https:\/\/www.roomvu.com\/academy\/#organization"},"image":{"@id":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/#primaryimage"},"thumbnailUrl":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2022\/05\/ffff-4.jpg","articleSection":["Social Media Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/","url":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/","name":"Why Social Media Marketing for Real Estate? - roomvu Academy","isPartOf":{"@id":"https:\/\/www.roomvu.com\/academy\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/#primaryimage"},"image":{"@id":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/#primaryimage"},"thumbnailUrl":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2022\/05\/ffff-4.jpg","datePublished":"2022-05-16T16:00:00+00:00","dateModified":"2022-05-16T16:39:06+00:00","description":"Learn why social media marketing for Real Estate is a must. Here are some facts and proven reasons why most agents already use social media.","breadcrumb":{"@id":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/#primaryimage","url":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2022\/05\/ffff-4.jpg","contentUrl":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2022\/05\/ffff-4.jpg","width":1920,"height":1080,"caption":"Why socail media marketing for Real Estate?"},{"@type":"BreadcrumbList","@id":"https:\/\/www.roomvu.com\/academy\/why-social-media-marketing-for-real-estate\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.roomvu.com\/academy\/"},{"@type":"ListItem","position":2,"name":"Why Social Media Marketing for Real Estate?"}]},{"@type":"WebSite","@id":"https:\/\/www.roomvu.com\/academy\/#website","url":"https:\/\/www.roomvu.com\/academy\/","name":"roomvu Academy","description":"Leading The Future of Real Estate Marketing","publisher":{"@id":"https:\/\/www.roomvu.com\/academy\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.roomvu.com\/academy\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.roomvu.com\/academy\/#organization","name":"roomvu","url":"https:\/\/www.roomvu.com\/academy\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.roomvu.com\/academy\/#\/schema\/logo\/image\/","url":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2024\/05\/Untitled-design-5.png","contentUrl":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2024\/05\/Untitled-design-5.png","width":1080,"height":200,"caption":"roomvu"},"image":{"@id":"https:\/\/www.roomvu.com\/academy\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/roomvu\/","https:\/\/www.instagram.com\/roomvu.co\/","https:\/\/www.linkedin.com\/company\/18255209"],"email":"info@roomvu.com"},{"@type":"Person","@id":"https:\/\/www.roomvu.com\/academy\/#\/schema\/person\/b0b351d7f7669f578c3899b0071b4024","name":"Academy Content Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/05\/Editorial-Staff-2-96x96.jpg","url":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/05\/Editorial-Staff-2-96x96.jpg","contentUrl":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/05\/Editorial-Staff-2-96x96.jpg","caption":"Academy Content Team"},"description":"roomvu Academy content team consists of authors who bring you the best in real estate marketing.","url":"https:\/\/www.roomvu.com\/academy\/author\/rvadmin\/"}]}},"modified_by":"roomvu Academy","jetpack_featured_media_url":"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2022\/05\/ffff-4.jpg","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/posts\/18197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/comments?post=18197"}],"version-history":[{"count":10,"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/posts\/18197\/revisions"}],"predecessor-version":[{"id":18210,"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/posts\/18197\/revisions\/18210"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/media\/18208"}],"wp:attachment":[{"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/media?parent=18197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/categories?post=18197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.roomvu.com\/academy\/wp-json\/wp\/v2\/tags?post=18197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}