{"id":1750,"date":"2020-01-09T09:00:36","date_gmt":"2020-01-09T16:00:36","guid":{"rendered":"https:\/\/www.roomvustore.com\/blog\/?p=1750"},"modified":"2021-04-22T08:19:38","modified_gmt":"2021-04-22T15:19:38","slug":"how-to-set-up-advertising-for-your-market-update-video-on-facebook","status":"publish","type":"post","link":"https:\/\/www.roomvu.com\/academy\/how-to-set-up-advertising-for-your-market-update-video-on-facebook\/","title":{"rendered":"How To Advertise On Facebook for Your Market Update Video"},"content":{"rendered":"\n<p>Are you a realtor who wants to start advertising your video(s) on Facebook?<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">As a realtor, you are your own brand which means you sell what you market. The more you market and the better you market, the more you will sell. Although posting on Facebook (whether it is though posts directly to your Facebook feed, stories or groups) can be very beneficial to getting your content out there to the public, it can only do so much and it can only reach a certain demographic, especially if you are not very well known.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">This being said, paid-for advertising is the best way to reach your target market, increase your brand awareness and make sure that your content is being viewed, recognized and most importantly shared.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">The best part about having a professional listing video or market update video for your real estate marketing mix is that they can be used for advertising as well. The professionalism of the videos makes it look like it cost an entire production team to produce which can be very beneficial in advertising the video. This is because oftentimes, advertising is avoided since those wanting advertising does not have content worthy of publishing nor the funds. But with <\/span><span style=\"font-weight: 400;\">Roomvu\u2019s<\/span><span style=\"font-weight: 400;\"> professionally made <\/span><a href=\"https:\/\/www.roomvu.com\/academy\/listing-videos-for-real-estate-agents\/\"><span style=\"font-weight: 400;\">listing videos<\/span><\/a>, <a href=\"https:\/\/www.roomvu.com\/academy\/monthly-market-report-video\/\">automated reports<\/a><span style=\"font-weight: 400;\"> and <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.roomvu.com\/academy\/promote-your-real-estate-brand\/\">on-camera market update videos<\/a>,<\/span><span style=\"font-weight: 400;\"> this is certainly not the case.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Setting up paid advertising for Facebook is very easy. With Facebook\u2019s built-in ad manager Facebook allows you to create ads for your market update video to show in your target audiences Facebook feed and stories. Here are the steps for including your market update video for your very own Facebook ads.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\"><strong>1. Go to the create ad section to start advertising your video on Facebook.<\/strong> <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">First, go to the \u201cCreate\u201d tab at the top of your Facebook page to open the Ad Manager function.&nbsp;<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"642\" height=\"164\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.06-AM.png\" alt=\"Facebook banner\" class=\"wp-image-1753\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.06-AM.png 642w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.06-AM-300x77.png 300w\" sizes=\"(max-width: 642px) 100vw, 642px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"616\" height=\"514\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.12-AM.png\" alt=\"Advertise on Facebook\" class=\"wp-image-1754\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.12-AM.png 616w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.12-AM-300x250.png 300w\" sizes=\"(max-width: 616px) 100vw, 616px\" \/><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\"><strong>2. Get video views.<\/strong> <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Next, pick \u2018Get video views\u2019 in the campaign objective section.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"506\" height=\"588\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.19-AM.png\" alt=\"Advertise on Facebook\" class=\"wp-image-1755\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.19-AM.png 506w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.19-AM-258x300.png 258w\" sizes=\"(max-width: 506px) 100vw, 506px\" \/><\/figure>\n\n\n\n<p><strong>3. Define your audience, budget, and schedule to your preferences.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"958\" height=\"636\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.26-AM.png\" alt=\"Advertise on Facebook\" class=\"wp-image-1756\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.26-AM.png 958w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.26-AM-300x199.png 300w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.26-AM-768x510.png 768w\" sizes=\"(max-width: 958px) 100vw, 958px\" \/><\/figure>\n\n\n\n<p><strong>4. Upload your market update video in the \u2018create an ad\u2019 section.&#8217;<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"498\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.31-AM-1024x498.png\" alt=\"\" class=\"wp-image-1757\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.31-AM-1024x498.png 1024w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.31-AM-300x146.png 300w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.31-AM-768x374.png 768w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.31-AM.png 1052w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>5. Write the caption. <\/strong><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Lastly, write what you want the ad to say. The best copy is short, sweet, professional and gets right to the point.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Check out the example below on Roomvu\u2019s Facebook video ads for both Facebook\u2019s feed and stories.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"692\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.52-AM-1024x692.png\" alt=\"\" class=\"wp-image-1758\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.52-AM-1024x692.png 1024w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.52-AM-300x203.png 300w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.52-AM-768x519.png 768w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2019\/12\/Screen-Shot-2019-12-10-at-11.15.52-AM.png 1036w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>This is how you can advertise on <a href=\"http:\/\/facebook.com\" target=\"_blank\" rel=\"nofollow\">Facebook<\/a> for your real estate market update video. Want more real estate related content? Subscribe to our <a href=\"http:\/\/www.roomvu.com\/academy\">blog.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-roomvu-facebook-automation-calendar\">roomvu Facebook Automation Calendar<\/h2>\n\n\n\n<p>In order to help real estate agents with their Facebook marketing, we have created a solution that aims at taking care of both the content and also its sharing across Facebook. It is as easy as pressing a button. <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"roomvu.com\" target=\"_blank\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"485\" src=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/12\/output-onlinejpgtools-1-4-1024x485.jpg\" alt=\"\" class=\"wp-image-9374\" srcset=\"https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/12\/output-onlinejpgtools-1-4-1024x485.jpg 1024w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/12\/output-onlinejpgtools-1-4-300x142.jpg 300w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/12\/output-onlinejpgtools-1-4-768x364.jpg 768w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/12\/output-onlinejpgtools-1-4-1536x727.jpg 1536w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/12\/output-onlinejpgtools-1-4-1250x592.jpg 1250w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/12\/output-onlinejpgtools-1-4-400x189.jpg 400w, https:\/\/www.roomvu.com\/academy\/wp-content\/uploads\/2020\/12\/output-onlinejpgtools-1-4.jpg 1859w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>In order to make it work on social media, agents need to keep it consistent with accurate and valuable content. We all know that it is not an easy task. Even if you find time for social media, creating content that caters to the needs of your customers needs a lot of skills, time and accurate data. roomvu&#8217;s all-on-one calendar takes care of them all. <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Automated Content Calendar | Powered by roomvu\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/2b9Dgc6NyRI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><a href=\"https:\/\/www.roomvu.com\/agent\/register\">Joining is free<\/a>! join now and start your social media presence today. Wait no longer as every day passes you miss your chances of getting leads on social media!<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Auto publisher - Connect Your Social Media to Automate Posts\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/WDGCIuCbY4g?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator is-style-dots\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-see-also\">See also:<\/h3>\n\n\n\n<p><a href=\"https:\/\/www.roomvu.com\/academy\/how-to-use-facebook-ads-for-real-estate-a-definitive-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">How to Use Facebook Ads for Real Estate: A Definitive Guide | 2021<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you a realtor who wants to start advertising your video(s) on Facebook? As a realtor, you are your own brand which means you sell what you market. The more you market and the better you market, the more you will sell. Although posting on Facebook (whether it is though posts directly to your Facebook &hellip;<\/p>\n","protected":false},"author":1,"featured_media":1752,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[367],"tags":[],"class_list":["post-1750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate-social-media-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.7 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How To Advertise On Facebook for Your Market Update Video - roomvu Academy<\/title>\n<meta name=\"description\" content=\"In this post, we talk about how realtors can start advertising their market video on Facebook with step-by-step instructions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.roomvu.com\/academy\/how-to-set-up-advertising-for-your-market-update-video-on-facebook\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Advertise On Facebook for Your Market Update Video\" \/>\n<meta property=\"og:description\" content=\"In this post, we talk about how realtors can start advertising their market video on Facebook with step-by-step instructions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.roomvu.com\/academy\/how-to-set-up-advertising-for-your-market-update-video-on-facebook\/\" \/>\n<meta property=\"og:site_name\" content=\"roomvu Academy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/roomvu\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-09T16:00:36+00:00\" \/>\n<meta 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