Our article explores how Instagram Stories serve as a pivotal tool for personal engagement, building trust, and enhancing brand visibility. We delve into the advantages of frequent yet non-invasive updates, the power of ephemeral sharing, the utility of Instagram Archives, and how personal content can effectively drive audience engagement. We also emphasize the importance of transparency, showcasing behind-the-scenes content, and utilizing Instagram’s interactive features to stimulate audience interaction. This exploration is a step towards understanding how Instagram Stories can be an easy and effective strategy to hack Instagram’s algorithms, thus boosting overall engagement and carving a relatable online persona in the real estate and mortgage brokering industry.