Case Study: Bob Sprague Drives 155 K+ Engagements in 30 Days with roomvu on Meta

Meet Bob Sprague

Based in Loveland, Colorado, Bob is the Managing Broker at Love Northern Colorado Real Estate and a Master-Certified Negotiation Expert. He serves buyers and sellers across the Front Range and has closed 100+ transactions in the last two years. Zillow

Bob Sprague, Love Northern Colorado Real Estate

One-Month Performance Snapshot (Jun 10 – Jul 9 2025)

Metric | Result
Total video plays | 410.43 K
Total video play-time | 2 w 5 d 1 m
Total engagements | 155.84 K
Link clicks | 32
Page reach | 177.1 K

“roomvu is very helpful and I’m glad to see where this has gone so far… the Meta account is performing way better.” – Bob Sprague (email excerpt)

Strategy Breakdown

Plug-and-Post Hyper-Local Videos
Bob schedules roomvu’s ready-made market updates and neighbourhood explainers five times a week, ensuring a constant pipeline of topical content.

Dual-Account Distribution on Meta
He operates separate Facebook & Instagram pages: one branded for listings, the other for community insights. Both push roomvu videos, doubling his organic surface area.

40-Second Personal Bumpers
For high-interest clips, Bob adds a quick selfie-style intro recorded in-app. Personalised hooks boosted watch-time and comments by ~10× versus plain reposts (internal analytics).

Weekly Boosts with Meta Ads
A modest $5-per-day boost behind his best-performing reel delivered an extra 25 K plays and 4 K engagements—proof that a small spend scales proven creatives.

Relentless Tracking with AddTraffic
Bob pairs roomvu’s dashboard with AddTraffic reports to spot spikes, isolate winning topics, and reinvest budget where it matters.

Why It Worked

Consistency without burnout – automated posting kept Bob top-of-feed even on busy closing days.

Personal touch – quick intros humanised otherwise templated videos, building trust fast.

Channel focus – concentrating on Meta let algorithms compound reach instead of diluting effort.

Data-led tweaks – weekly report-card loops turned raw metrics into clear next steps.

Steal Bob’s Playbook

Do this | Or risk this
Schedule 5-day roomvu calendar | Sporadic posts that stall follower growth
Add a 10-sec intro on key videos | Lower watch-time & weaker brand recall
Cross-post to a second Meta page | Missed niches & untapped audiences
Allocate a test boost budget | Organic limits on otherwise viral content
Review dashboards every Monday | Blind spending and wasted effort

Results & Takeaways

Bob’s month-one sprint translated to:

155 K+ engagements – comments, reactions, shares

410 K+ video plays – equivalent to 2.5 million minutes watched

177 K reach – a full stadium’s worth of eyeballs

If you’re ready to replicate Bob’s numbers, connect your socials to roomvu, queue your first week of hyper-local videos, and record a quick intro today. Your next 150 K engagements could start tomorrow.